Your source for Gen Z insights, expertise and musings, presented by UNiDAYS.
Sydney-based copywriter for UNiDAYS ANZ who likes Diet Coke, Roger Federer, and fresh sheets.
More and more, companies are using human-sounding brand names to appeal to Gen Zs. These names are easy to relate to—just like wrapping yourself in a brand blanket of warmth and familiarity.
UNiDAYS is the world's leading Student Affinity Network. We connect brands with over 10 million students around the globe, giving them the power to make every experience more valuable and rewarding.
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