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Gen Z Insights is your source for the latest Gen Z marketing trends and perspectives, presented by UNiDAYS.

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    How Gen Z brands are building trust in the midst of a pandemic

    While businesses and individuals adapted to a new lifestyle during COVID-19, consumers have paid attention to how companies are handling it. As the youngest...

    How an economic downturn will influence Gen Z financial habits

    In light of COVID-19, the world is changing more rapidly than anyone could have predicted. One of the most likely outcomes will be an economic downturn. How...

    The art of adapting: a lesson from Gen Z’s favorite restaurants

    It’s a weird time. Restaurants are selling off their toilet paper and flour and pivoting to takeout. In what’s probably their biggest market shift ever,...

    Gen Z COVID-19 Insight Polls

    Recent events have been challenging for so many, Gen Z included, with changes to exams, where they are living, their future studies and career prospects, as...

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