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Gen Z Insights

Your source for the latest Gen Z marketing trends and perspectives, presented by UNiDAYS.

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    UNiDAYS x AdAge: Gen Z Marketing Playbook

    What's in a name? For Gen Z, it's trust...

    More and more, companies are using human-sounding brand names to appeal to Gen Zs. These names are easy to relate to—just like wrapping yourself in a brand...

    Dan Steiner

    Dan Steiner
    Sydney-based copywriter for UNiDAYS ANZ who likes Diet Coke, Roger Federer, and fresh sheets.

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      UNiDAYS x AdAge: Gen Z Marketing Playbook

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