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Gen Z Insights is your source for the latest Gen Z marketing trends and perspectives, presented by UNiDAYS.

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    Download the report: Gen Z spending habits before and during COVID-19

    Gen Z are getting creative this Valentine's Day

    As expected, Valentine’s Day will look a lot different for Gen Z this year. Brands will have to get creative and think of ways to celebrate the day for Zers...

    What to know about Gen Z in 2021

    How the 2020-21 academic year started is not how it’s going. What brands should know about where Gen Z’s head is at.

    7 ways to be relevant to Gen Z on social media

    Digitally native Gen Z spends a lot of time online staying connected through social media. Is your brand staying relevant on the platforms they use most?

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      Think digital marketing is all it takes to reach Gen Z? Think again. Download the research report here.