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Gen Z Insights

Your source for the latest Gen Z marketing trends and perspectives, presented by UNiDAYS.

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    UNiDAYS x AdAge: Gen Z Marketing Playbook

    Who is Gen Z and what do they want? Meet the world's first truly global generation.

    The first thing that comes to mind about Gen Z is that they're in the habit of picking up nicknames. Marketers have already begun labeling them the iGen,...

    Five ways brands can win over Gen Z during March Madness

    Gen Zers might be less inclined to watch the Super Bowl than previous generations (this doesn’t mean they aren’t watching it by the tens of millions), but...

      UNiDAYS x AdAge: Gen Z Marketing Playbook

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