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Gen Z Insights is your source for the latest Gen Z marketing trends and perspectives, presented by UNiDAYS.

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    Download the report: Gen Z spending habits before and during COVID-19
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    Red Bull is bullish on Gen Z entrepreneurship

    Gen Zs want to change the world. And one of the ways they’re doing it is through social entrepreneurship. Here’s how two new Red Bull entrepreneurship...

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    Who is Gen Z?Brand StrategyEntrepreneurshipSocial Good

    Three ways to fuel Gen Z's inner entrepreneur

    Want to know something that’s even harder than marketing to Gen Z? Becoming an entrepreneur. Yet that’s precisely what 64 percent of Gen Z college students...

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