It’s already beginning to look a lot like Christmas… albeit an unprecedented one. As we approach a holiday season like never before, YOY data from past years...
It’s probably not news to anyone that 2020 has been a tough year, perhaps especially for Generation Z. As the world’s youngest generation—in the throes of...
Gen Z has always expected transparency and authenticity from brands, and COVID-19 has only reinforced these values. As sellers of non-essential items, beauty...
The 2020-21 academic year is shaping up to be one for the ages for Gen Z college students. As Zers prepare to return, transfer, or start their college careers,...
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