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Gen Z Insights

Your source for the latest Gen Z marketing trends and perspectives, presented by UNiDAYS.

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    Is VSCO sneaking up on Instagram as Gen Z’s fave image app?

    For years, Instagram has reigned supreme over image-based app platforms. But, an up-and-coming photo editing app that’s a hit with Gen Zers might finally...

    Christina Germano

    Christina Germano
    Contributor, Gen Z Insights

    Recent Posts

    Why some Gen Zs are breaking up with social media

    Gen Z is the digital-first generation—but that might soon change. As Zs become privy to the negative effects social media has on their lives, some young...

    Gen Zs are ‘breaking’ with Spring Break travel traditions

    As Gen Z students hit the roads, rails and skies for Spring Break, we’re taking a closer look at this generation’s unique travel habits and what their...

    Why your next brand collab should be with Gen Z

    Gen Z holds $143 billion in spending power—but if you follow us, you already know that. What you might not know is exactly how Gen Z wants to make its mark...
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